direct to consumer is a nice way to do e com a brand which usually lives only on an instagram page, a Facebook page or a shopify store and ships product directly to the consumer
Category Archives: definitions
tam🍕
tam of Facebook is everyone with a smartphone tam of twitter is everyone with a smartphone and a political opinion tam of ScaleUpDictionary.com is everyone who works in tech and likes to have a laugh tam = total addressable market
core product value🥇
core product value of Facebook is looking up your high school friends core product value of twitter is making people who don’t agree with you angry core product value of WhatsApp is not having to see ads and exchanging messages with your loved ones core product value of YouTube is going places with good lookingContinue reading “core product value🥇”
user persona✔️
find me that user persona which gains the most by using our app — said the wise sage a word used by rookie product managers to bucket users based on their demographic profiles a word used by good product managers to bucket users based on how much time they spend in our application a wordContinue reading “user persona✔️”
super roi mimetic cluster🍇
the super mimetic cluster which gain the most from using our app this mimetic clusters is the real deal the super roi mimetic cluster of Facebook are the people who use it to keep in touch with immediate family AND buy stuff off Facebook ads
super mimetic cluster🍌
the mimetic cluster in which most of your user personas fit into the super mimetic cluster of Facebook is everyone who uses the internet similar to “super roi mimetic cluster”
mimetic cluster🌸
people in a mimetic cluster tend to talk like each other another word for the marketing term “tribe” people who wear plaid flannel shirts belong to the mimetic cluster of plaid flannel wearers
prevailing winds💨
the existing market conditions and who they are favouring when summer comes prevailing winds gush in favour of travel to nice places
lead domino / eigen question♦️
the 1 thing in your life if you work on it everything else will fall into place also applicable to a scaleup mark’s lead domino for his scaleup is helping people form more meaningful relationships with other people
letting fires burn🔥
as an entrepreneur you can’t fix everything all the time you must choose and let some of the fires burn because you have bigger fires to put out man, Mario let’s 80% of the fires burn all the time so he can focus on the 20% which matter to his startup, Mario is wise, beContinue reading “letting fires burn🔥”
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